John SingerEcosystem-Centered Market Strategy“Ecosystems” are an advanced form of competitive and creative strategy. They are a conceptual gateway to market innovation through market…3 min read·Dec 20, 2021----
John SingerThe ‘Amazon Way’ of StrategyIt’s December 1, 1976, and the Sex Pistols are being interviewed on live television.8 min read·Jul 6, 2021----
John SingerOn ‘Strategic Atrophy’ and the New East-West InterfaceThe most hackneyed word in the lexicon of Western thought needs serious re-evaluation. Across business and government settings in the West…5 min read·Mar 30, 2021----
John SingerFear and Loathing in the DoldrumsWe are sitting astride a stark rupture in the historical timeline, a wholesale destruction of contexts. It’s time for a new category of…5 min read·Dec 20, 2020----
John SingerStrategic Fit for the Next HealthcareDuring a briefing by academics at the London School of Economics as the 2008 financial crisis was reaching its climax, Queen Elizabeth II…7 min read·Mar 8, 2020----
John SingerinTinctureWith Its New Gene Therapy, Novartis Assumes ‘Total System Leadership’Solving insurance churn is Blue Ocean for payer and pharmaceutical markets to cohere and collaborate on health system innovation.4 min read·May 29, 2019----
John SingerinTincturePharma FlailingMedAdNews is a trade publication covering the business of pharmaceutical marketing.5 min read·May 1, 2019--2--2
John SingerinTinctureOverload and Boredom as Points of Innovation in Health Care“Awareness” campaigns are a new category of waste in health care.5 min read·Apr 12, 2019--4--4
John SingerinTincture“Value” in Healthcare is a New Market to DesignDuring a visit to the London School of Economics as the 2008 financial crisis was reaching its climax, Queen Elizabeth asked the question…4 min read·Apr 2, 2019--1--1
John SingerinTincturePrelude to #SXSW19 — It’s About Outcomes, StupidThe means of creativity are endless. It’s new ends that are in short supply.3 min read·Mar 8, 2019--1--1
