John Singer – Medium

John Singer

Ecosystem-Centered Market Strategy

“Ecosystems” are an advanced form of competitive and creative strategy. They are a conceptual gateway to market innovation through market…

Dec 20, 2021

Ecosystem-Centered Market Strategy

Dec 20, 2021

The ‘Amazon Way’ of Strategy

It’s December 1, 1976, and the Sex Pistols are being interviewed on live television.

Jul 6, 2021

The ‘Amazon Way’ of Strategy

Jul 6, 2021

On ‘Strategic Atrophy’ and the New East-West Interface

The most hackneyed word in the lexicon of Western thought needs serious re-evaluation. Across business and government settings in the West…

Mar 30, 2021

On ‘Strategic Atrophy’ and the New East-West Interface

Mar 30, 2021

Fear and Loathing in the Doldrums

We are sitting astride a stark rupture in the historical timeline, a wholesale destruction of contexts. It’s time for a new category of…

Dec 20, 2020

Fear and Loathing in the Doldrums

Dec 20, 2020

Strategic Fit for the Next Healthcare

During a briefing by academics at the London School of Economics as the 2008 financial crisis was reaching its climax, Queen Elizabeth II…

Mar 8, 2020

Strategic Fit for the Next Healthcare

Mar 8, 2020

Published in
Tincture

With Its New Gene Therapy, Novartis Assumes ‘Total System Leadership’

Solving insurance churn is Blue Ocean for payer and pharmaceutical markets to cohere and collaborate on health system innovation.

May 29, 2019

With Its New Gene Therapy, Novartis Assumes ‘Total System Leadership’

May 29, 2019

Published in
Tincture

Pharma Flailing

MedAdNews is a trade publication covering the business of pharmaceutical marketing.

May 1, 2019

Pharma Flailing

May 1, 2019

Published in
Tincture

Overload and Boredom as Points of Innovation in Health Care

“Awareness” campaigns are a new category of waste in health care.

Apr 12, 2019

Overload and Boredom as Points of Innovation in Health Care

Apr 12, 2019

Published in
Tincture

“Value” in Healthcare is a New Market to Design

During a visit to the London School of Economics as the 2008 financial crisis was reaching its climax, Queen Elizabeth asked the question…

Apr 2, 2019

“Value” in Healthcare is a New Market to Design

Apr 2, 2019

Published in
Tincture

Prelude to #SXSW19 — It’s About Outcomes, Stupid

The means of creativity are endless. It’s new ends that are in short supply.

Mar 8, 2019

Prelude to #SXSW19 — It’s About Outcomes, Stupid

Mar 8, 2019

John Singer

John Singer

John G. Singer is the founder of Blue Spoon Consulting, a leader in Strategy and Innovation at a System Level.

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